Zambeef in Your Town heads on a countrywide tour

LUSAKA, ZAMBIA – Football frenzy hit the Copperbelt at the weekend as the Zambeef in Your Town roadshow treated an eager public to free screenings of its e18hteam film.

The Zambeef festival kicked off in Kabwe on Thursday, reaching Chingola on Friday and then Kitwe on Saturday, spreading excitement across the Copperbelt to the delight of football fans and proud Zambians across the area.

Thousands of people got to see the award-winning e18hteam film, which highlighs the journey of the Chipolopolo Boys leading up to the AFCON championship of 2012.

It will be Kaoma’s turn to see the film this Friday (August 14), followed by Mongu on Saturday (August 15).

“Zambeef has always been a great fan of the game and we have supported it in many ways over the years and we continue to do so with projects such as the e18hteam. But most importantly, we hope to see an inspired new generation of history makers. If our team could do it against all odds, and we are all team Zambia, what’s then to stop us from achieving even greater things,” said Zambeef Joint Chief Executive Officer Carl Irwin.

The Zambeef-sponsored film captures Zambian football’s most defining moments – from the lows of the 1993 Gabon air crash to the highs of the 2012 AFCON. The sponsorship by Zambeef is the country’s largest local corporate sponsorship ever to have been given towards an arts project.

Zambia’s Ngosa Chungu co-produced the film with her Spanish counterpart Juan Rodriguez-Brisco, and it has been internationally recognised and most recently showcased this year at Cannes in France.

Zambeef is an avid supporter of football and has sponsored football teams playing in leagues and at community level that have groomed footballers at the grassroots including AFCON 2012 squad member James Chamanga.

Zambeef’s own Zamleather division makes the popular Kaleza Z-12 model leather football boots, the first of its kind to be locally designed and manufactured in Zambia. It is also home to the Alive & Kicking employment-generation project, which makes quality leather soccer balls that carry health messages and are distributed to underprivileged teams nationwide.

The e18hteam is a co-production by Zambia’s Ngosa Chungu and her Spanish counterpart Juan Rodriguez-Brisco and has been internationally recognised. It was recently showcased this year at Cannes in France. The sponsorship by Zambeef is the country’s largest local corporate sponsorship ever to have been given towards an arts project.

Following its success in the Copperbelt, the Zambeef in your Town Dibili roadshow will be in Kaoma on August 14; Mongu on August 15; Choma on August 21; Livingstone on August 22; Chipata on August 29 and Mansa on September 5.

Follow the tour on the Zambeef Facebook page: www.facebook.com/Zambeef and Twitter @ZambeefPlc or with the hashtag #ZambeefInYourTown.

About Zambeef Products Plc
Zambeef Products Plc is one of the largest integrated agribusinesses in Zambia and the region. The group is principally involved in the production, processing, distribution and retailing of beef, chicken, pork, milk, dairy products, eggs, stock feed and flour. The group also has large row cropping operations (principally maize, soya beans and wheat), with approximately 15,700 hectares of row crops grown under irrigation and a further 8,000 hectares of rain-fed/dry-land crops planted each year producing 120,000 tons of grain annually. The group is also in the process of rolling out its West Africa expansion in Nigeria and Ghana, as well as developing a palm project in Zambia. It slaughters more than 60,000 beef cattle, 5.5 million chickens and 54,000 pigs per annum, while also processing 11 million litres of milk and producing 110,000 tons of stockfeed and 48 million eggs per year. The company has 138 retail outlets throughout Zambia and West Africa, along with four wholesale depots.
More information is available at www.zambeefplc.com.

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